Build Your Skillset as a Marketing Professional

Marketing professionals are challenged to remain current and competitive in a space packed with new talent and emerging competition. Our programs, taught both in-person and online by expert instructors with demonstrated effectiveness in their industries, will help you learn real world skills like digital marketing strategy, brand positioning, and product strategy you need to be successful.

Available Marketing Courses

AI Marketing Course:  Transforming Strategies with Generative AI

Learn to harness generative AI, hyper-personalization, and predictive analytics to optimize customer engagement, boost conversions, and drive measurable growth.

 

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Brand Revitalization: A Comprehensive Brand Strategy Course

Develop a brand strategy to harness your brand’s core purpose, help it stay fresh, and ensure customer loyalty.

 

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Consumer Behavior Course: Using Neuromarketing to Predict and Influence Customers

Update your marketing skills and gain insights into consumer behavior.

 

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Digital Marketing Strategy: Data-Driven Strategies for a Modern Marketing Era

Develop a clear digital marketing strategy with actionable, data-driven frameworks your organization can use, while leveraging the power of emerging technologies to create business value.

 

Program Details

Why Take Marketing Courses at Harvard

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